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Use Blogging As a Marketing Tool

Blogging was created years ago as a process for people to connect to other people and share experiences, stories and pictures. It was viewed as a great personal daybook type tool that enabled one to leave their tag on the net through their encounters.

 

Evolution reached blogs and made them become excellent Marketing Tools as well as a medium to make profit off of. Blogging can be used in a few different ways to make money. Here are some examples:

 

AdSense advertisements – The popular search engines provide a means to earn a little extra money with any blog or web site. The idea is to place these adverts on your site and when a visitor clicks on an ad from your site, you earn a pre-determined amount of money. The more you are able to make is down to the more clicks you are able to get from your site visitors. If you decide to go down this path, there are a few rules. Be sure to learn what not to do before registering for their programs.

 

Review Products – There are a few sites that you can register up with that can help you connect with other companies who want people to review their products and get them some exposure on your blogs. More often than not you are required to have a blog that not only has a fair amount of visitors but has also been around for awhile. Those companies would pay you a specified amount of money to review their product on your blog.

 

Contextual Links – Some business or website owners will pay a blogger to post one of their links within their blog posts. It may be the owners themselves getting hold of the blog writer or a company that acts as the middleman. Those businesses will find blogs that relate to their companies sites, so the links supplied on the blogs will be search engine friendly. This is a great method to build some additional traffic for a web site.

 

Selling products – Using a blog is another means to sell your own products from. Those businesses that sell food container items or home decor items use blogs a great deal to help sell their products and make additional money online.

 

What skills would you need?

 

In this type of business there is not a great deal of skill required except the ability to market your blog. To learn a few tricks of the trade in getting your blog popular, it would be a good idea to research blogging as much as possible.

 

What tools would be needed?

 

Your primary tool, apart from a computer with an internet connection, would be a blog. There are numerous blogging platforms out there to select from. Some are free to set up with, while others require a monthly or annual fee to get started with.

 

Using the paid versions of blogging programs can help you to connect with other blogs and increase your blog’s traffic. The free versions are super easy to produce and most are very popular among bloggers, so getting hold of people to connect with would not be too hard to do.

 

Getting started

 

Sign up with a blogging program and start posting entries to it. Make sure you are blogging on a regular basis, which would be about 2 times a week. Blogs that are not updated regularly tend to get lost in cyberspace.

 

Market your blog as much as you can. To get some exposure to your blog, you need to comment on other blog author’s posts, get listed on blog directories and get on other people’s blog rolls. The more traffic you can get to your blog, the better your chances are of making blogging a lucrative way to bring in money.

 

Most of the blogging programs will have a sign up for AdSense ads already included in their set up feature, so getting started with that will be easy. If you want to provide product reviews and contextual links, you will want to be blogging for awhile and have a fair amount of traffic coming to it.

 

Once your blog is set up, determine the companies that will help you link up with businesses that want to pay to have their products critiqued or have their links embedded with your blog post entries. When that is ready, you will be able to start bringing in some additional revenue with your blog.

 

If you plan to work hard at promoting your blog, blogging is an easy way to make some extra cash. To be successful at blogging for money you need to use every path possible to get your blog well known in the internet communities. For those that do not do this, tend to only make a couple of cents a week.

 

Become one of the more successful bloggers and make your blog your business and not just a hobby to partake in once in awhile. Your back pocket will thank you for it. Know more about bloggare